After October 7, many Jews described the moment as a wake-up call. People who had been disengaged or hesitant to speak out suddenly felt compelled to act. Fear was part of the reason, but so was clarity. What became obvious was that antisemitism was very much alive and growing in unexpected ways. Many people either jumped into action or doubled down on their current activities. As months have turned into years, a different question has emerged: When does this end? When can life return to normal? When is enough enough?
The answer is simple and difficult: It doesn’t end.
Bret Stephens recently spoke at the 92nd Street Y, where he shared his view that antisemitism was a badge of honor and that we ought not worry about it because there’s not much we can do about it. He stressed that the amount of money being spent on the fight against antisemitism was not yielding the desired results and suggested that money could be better used for internal applications. He did a great job of diagnosing the problem and explaining the history of the Jewish experience in the United States. He provided a therapeutic experience for the audience. But the solution that he offered was only partial.
He correctly explained that October 7 and its aftermath created an opportunity for rediscovery of Jewish identity, but he implied that the fight against antisemitism should be largely abandoned. On this point he is wrong. While it may seem like a losing battle now, over the arc of time this fight will be won. Think of the state of worldwide Jewry today compared to 500 years ago. Relatively speaking, things are immeasurably better.
The fight against antisemitism and against Jewish detractors must continue. The struggle to push back the tide cannot be abandoned as he suggests; it must be reimagined and the funds ought to be redirected to places that are having an impact.
As an example of using new tools for new times after October 7, I, along with several other people, co-founded Emissary4All, a nonprofit technology company and grassroots movement dedicated to organizing individuals and communities to act in a coordinated, strategic way—both online and offline. Our approach identified a lack of ability to mobilize people for action both on and off social media. In this case, technology solutions have been deployed as a vehicle to accomplish these goals. Another example of similar grassroots action is an organization called Pens of Swords. They have organized thousands of people to write letters and sign petitions and have had real impact.
Recently, someone asked, “When is this going to be over?” The honest answer: Never. When one path stops creating impact, a new path should be forged that will make a difference—because the struggle doesn’t die. As long as the Jewish people face persistent enemies, the responsibility to defend does not disappear. As in battle, an army must hold the line, otherwise they will be overrun.
Previous generations understood this instinctively. Those who lived through World War II and its aftermath knew that resistance was not optional. In the decades that followed, that lesson faded for many, as the lessons learned were forgotten.
Acknowledging that the work never ends does not mean living in a state of exhaustion or permanent crisis. The goal is not to do everything, but to do something that matters. Small, effective actions add up. The phrase “Do less and obsess” can be helpful in this scenario.
It is imperative to have the ability to evolve. Commitment does not mean clinging to ineffective tactics. If an approach isn’t working, it should be abandoned. If a strategy loses relevance, it should be replaced. The constant is not a specific way of doing things, but the refusal to give up.
There is no finish line where one can say, “I’ve done enough.” There is only ongoing reassessment and adjustment. The question is not when the work ends, but how to design the work to fit into one’s lifestyle.
So when asked, “When is the work over?”—the answer is: Never!
Daniel Rosen is the co-founder of a nonprofit technology company called Emissary4All, an app to organize people to move the needle on social media and beyond. He is the co-host of the podcast Recalibration. You can reach him at This email address is being protected from spambots. You need JavaScript enabled to view it..